Tuesday, October 20, 2009

Regence Takes Community Approach to Provider 'Reviews'

Regence Health Insurer has a website, myRegence.com, which posts reviews from Regence members concerning doctors. The purpose of the wesite is to make it easy for anyone to find a doctor that suits them and that they will be pleased with. The press release discusses a Regence member, Adrianne Johnson who was looking for a personal phisician and went onto myRegence.com to get some feedback from patients about their doctors. Adrianne found a doctor that she was pleased and then wrote about her treatment and gave her feedback on the website. Adrianne said that she found the reviews on the website to be accurate.

In the press release there is a piece of information that makes me wonder a little, "member reviews are displayed on myRegence.com. After being screened by a Regence Moderator, they are published on the provider's profile page." What is the Regence Moderator? Does it screen out the negative reviews? The press release didn't say anything about negative feedback. I would like to know if negative feedback is also allowed to be posted.

The press release does a good job of informing the people of myRegence.com and the positive aspects of it. It could however, give more information concerning the type of feeback that's found on the website.

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