Hampsters this years craze gift

Tickle Me Elmo and Cabbage Patch Kids have been past favorites for Christmas toys. This years favorite is the Zhu Zhu Pets' toy hamster. An article concerning this new craze is on the front page of Black Friday's edition of the Herald Journal. I personally had never heard of the Hampster toy until I read this article and I suspect it was the same for many others. A mother is cited in the article telling about her kids' obsession with the Zhu Zhu pets and their desire to have one. Unfortunately for them and probably many others, the Zhu Zhu pets have gone very fast and are now, "more scarce than the H1N1 vaccine." The toy's faults as well as it's selling main selling points are made known. The positive things about the toy are first, it's cheap retail price for $10. It also comes with accessories. The fact that its hard to obtain makes people want it more. Cepia Inc. the manufacturers of the toy, is a tiny company with 16 employees in the U.S. and 30 in China. They got the word out about Zhu Zhu pets with a, "savvy mix of local cable ads and parties thrown by "mommy blogggers." This is a good example of how the electronic media and internet can be effective in exposing a product and increasing awareness. They started with local ads and social median and now it's making newspapers throughout the country.